When you taste a wine and enjoy it, how do you remember what it is? Some rely on memory alone, some use an online service like Cork’d, others only drink wine with cutesy animals on the label (hey, at least that’s easy to remember).

But now Oxford Landing’s South Australian Shiraz has a great answer for all of us! Their label sports a tear-off tab that contains the name of the producer and the varietal.

Often the best solutions are simple. And this one can’t cost the producer very much.

So what do you say winemakers? Are you ready to change the wine world and sell more wine at the same time?